Lucie Foundation Relocates Headquarters

Lucie Foundation Relocates Headquarters

New President Also Appointed


Los Angeles, CA—The Lucie Foundation relocated its headquarters to ROW DTLA. In addition, the organization opened the House of Lucie Los Angeles gallery space on September 20, 2018 with the inaugural Lucie Masters exhibition.

The nonprofit organization honors master photographers, discovers and cultivates emerging talent, and also promotes the appreciation of photography worldwide. The foundation presents year-round programming to support high school students through SNAPSHOP!; emerging and professional photographers through the Lucie Scholarship; and also master photographers through the Lucie Awards.

“ROW DTLA is a natural fit for House of Lucie Los Angeles and Lucie Foundation offices,” commented Cat Jimenez, executive director, Lucie Foundation.

“We had the good fortune of presenting three successful pop-up exhibitions earlier this year during the Month of Photography Los Angeles (MOPLA). That drove our decision to move in and be a part of this exciting, innovative community. ROW DTLA, self-described as ‘a historic district, thoughtfully reimagined for creative space, retail & art,’ has ample onsite parking. It is Arts District adjacent, making it an ideal magnet for the creative population of Los Angeles.”

Lucie Foundation Names New President

In related news, Lauren Wendle was named president of the Lucie Foundation and Lori Reale is now the director of Sales and Marketing for the organization. Moreover, Wendle and Reale, formerly of the Photo+ Group, have formed L&L Consulting. They will spend their time working in both New York and Los Angeles.

Lauren Wendle

“There is so much good news for the Lucie Foundation,” commented Hossein Farmani, founder, Lucie Foundation. “I am thrilled to have the expertise of Lauren Wendle and Lori Reale on team Lucie. They bring their vast business experience to our mission to cultivate and promote the appreciation of photography on a global scale. Also, I am pleased to be able to announce the opening of another House of Lucie. This time it is in Los Angeles at ROW DTLA, the perfect creative community for Lucie Foundation.”

The first exhibition at House of Lucie Los Angeles is a group show of 28 images. They are all by prior Lucie Award honorees. These master works include photographs by Neil Leifer, Mary Ellen Mark, Steve McCurry, Victor Skrebneski and Tim Street-Porter. There are also more than 20 additional images.

“It is fitting that our first exhibition is grounded in our flagship program, the Lucie Awards,” Lauren Wendle added. “A new location, a new gallery venue and a new adventure. I’ve always been an adjunct participant and supporter of all things Lucie, and now it’s official; I’m on the team. This is a fortuitous confluence of fulfilling my aspirations and adding value to a nonprofit arts movement that I’ve always admired and supported.”

Moreover, future exhibitions will include an auction to raise money for organizations working on the front line of the immigration issue at the Mexico-Texas border. Top level LA-based photographers are already committing their participation.