Josephine Herrick Project Elects MyLO Executive to Board of Directors

Josephine Herrick Project Elects MyLO Executive to Board of Directors


New York, NY—The Josephine Herrick Project (JHP) elected Theo Vaskevitch, head of Business Development at MyLO Development, LLC, to JHP’s board of directors. MyLO Development is the creator of Mylio, a next-generation photo management system that will be unveiled on October 28, 2014 as part of PhotoPlus Expo 2014. 

In his role at MyLO, Vaskevitch is in charge of execution of external relationships, including the design and implementation of Mylio’s national retail sales program. He is currently executing a running rollout of the unique, new organizing product to 50 retail locations within the U.S., with a goal of expanding to 200+ locations by winter 2015.

“I am proud and honored to join the board of JHP,” said Vaskevitch. “I believe that photography is a powerful tool for good and JHP is a crucial piece in realizing its potential.”

“I am very excited that Theo has agreed to join our board of directors,” added Matt Sweetwood, vice president of JHP’s board of directors. “He brings a unique blend of youthful energy, a diverse and thoughtful perspective and a vast array of business connections that will help JHP continue to grow into an elite level nonprofit.”

The current board of directors consists of: Jackie Augustine, president; Matt Sweetwood, vice president; Miriam Leuchter, secretary; Craig M. Nisnewitz, treasurer; and directors Randy Bourne, Mark Hempel, Russell Pomeranz, Richard Rabinowitz and Ron Sharpe, immediate past president.

The Josephine Herrick Project has been “Enhancing Lives through Photography” since 1941 and continues to partner with veteran administrations as well as schools, social service agencies and like-minded nonprofits. Thanks to the support of the photography industry and corporate and foundation grants, JHP continues Herrick’s mission with free programs, exhibitions and publications that inspire children, teens, adults and seniors with the visual language of photography.