DIR July/August 2014 Editor’s Note: What’s in Our Name?

DIR July/August 2014 Editor’s Note: What’s in Our Name?


When we decided to change our name to Digital Imaging Reporter in April 2013, it wasn’t just a cosmetic decision. It signaled a shift in our thinking about what our responsibilities are to our readers and our advertisers.

Jerry Grossman

This month’s issue really embodies what we feel is our mission.

The naming of our second E-tailer of the Year signals an important shift in our focus on retailing, and no e-tailer is more deserving this year than B&H Photo – Video. We hope you enjoy reading their history as well as their philosophy of doing business. Their culture has resulted in impressive success in our industry.

We also feature many products in this issue that represent the “screens” that our images continue to dominate. Stewart Wolpin presents his views on digital imaging in the smartphone world. In addtion, Ted Kritsonis reviews today’s leading tablets and how they are furthering the photo-sharing phenomenon.

You can also read Jason Schneider’s excellent report on the 2014 DI Symposium, held recently in New York City. The event was presented by the Consumer Electronics Association, PMDA and Digital Imaging Reporter. The DI Symposium went beyond the usual boundaries of our industry to present panelists with a unique view of how consumers will face the future of imaging.

Of course, we will always continue to present the latest in imaging products. This is evidenced by our monthly new product review and our look at the important category of ultrazoom point-and-shoot cameras.

If you step back to where our magazine was just a short time ago, to what our magazine has become, we hope you appreciate that Digital Imaging Reporter is not just a name: it’s our continuing mission to help serve our readers.