San Ramon, CA—Canon, HP, Samsung Electronics and Xerox launched the Mopria Alliance, a global, nonprofit membership organization formed to promote, simplify and increase accessibility of wireless printing from smartphones, tablets and other mobile devices.
The Mopria Alliance aims to bring together the mobile, software and print industries with the goal of aligning to standards that make printing universally compatible from any mobile device to any printer anywhere.
The alliance will focus on: breaking down barriers between brands by eliminating the need for users to download multiple print drivers; creating a better and more accessible user experience for mobile printing; influencing the development and adoption of standards for mobile printing; and providing an open environment and tools for software developers to incorporate print into mobile applications.
The new organization will introduce the Mopria brand, which it will use as a vehicle to educate consumers and businesses on the ease-of-use of mobile printing. By standardizing mobile printing technologies, the alliance hopes to enable mobile app developers and other industry players to focus resources on innovation and new features beyond maintaining basic print functions.
Formed by leading mobile device and printer manufacturers, the Mopria Alliance is seeking members from additional mobile device and printer manufacturers along with mobile device operating system providers. In addition, it is pursuing software application developers to deploy print functionality within their applications.
Additionally, the alliance will host plugfest events and operate a certification program to foster compliance and global interoperability, and it will conduct marketing activities to teach businesses and consumers about the benefits of mobile printing. mopria.org
