Canon Commemorates 15 Years of Sponsoring National Center for Missing & Exploited...

Canon Commemorates 15 Years of Sponsoring National Center for Missing & Exploited Children


Lake Success, NY—On National Missing Children’s Day, May 25, Canon USA encouraged parents to talk to their children about the importance of safety. The national day of awareness also marked the 15-year anniversary of Canon USA’s sponsorship of the National Center for Missing & Exploited Children (NCMEC).

Every year in America an estimated 800,000 children are reported missing—more than 2,000 children each day—and Canon USA, along with NCMEC, is committed to helping return these children home safely. “Today marks a time when we at Canon turn our thoughts to missing children and their families,” said Joe Adachi, president and CEO, Canon USA. “We are incredibly proud to work with an organization that has helped recover more than 175,000 missing children.”

NCMEC serves as the nation’s resource on the issues of missing and sexually exploited children and has assisted law enforcement in the recovery of more than 175,230 children. Its recovery rate for missing children has increased from 62% in 1990 to 97.7% today. Canon USA and NCMEC have worked together to help raise public awareness about the issue of missing children since 1997. In that time, more than 800 children featured in Canon4Kids public service announcements have been recovered.

The Canon4Kids program donates products that assist law enforcement in quickly disseminating photos and information about missing children. Through this joint effort, Canon has donated more than 2,000 pieces of Canon equipment (digital cameras, fax machines, printers and scanners) to NCMEC for distribution to law enforcement agencies in all 50 states and Puerto Rico. Additionally, Canon has helped raise more than $5 million by hosting charitable events to benefit NCMEC.