New York, NY—The first key DJI concept store was unveiled in the United States on New York City’s famed Fifth Avenue. As the company’s first concept store in North America, the space welcomes creators, photographers as well as storytellers in the New York metro area and beyond. Moreover, it offers them a chance to discover and shop DJI’s lineup of camera drones, handheld imaging devices, action cameras and related accessories. 
“From professional filmmakers and photographers to enthusiasts, DJI’s innovative camera drones and handheld products have become industry standards. We continue to see growing consumer demand throughout North America as we expand our consumer product portfolio,” said Christina Zhang, senior director of Corporate Strategy at DJI. “With the opening of our Fifth Avenue concept store, we’re creating a space for our customers to learn, discover and shop.”
DJI Concept Store
The concept store deploys a futuristic design for both the storefront and interior that reflects DJI’s mission “to be the future of possible.” With aluminum composite and white oak wood finishes, DJI designed the ultramodern minimalist space as a blank canvas to inspire creativity. On display and for sale is the most extensive selection of DJI’s consumer drones. They include the latest Mavic, Air, Mini, Avata, Inspire as well as FVP (first person view) drone series. The store also offers professional and consumer handheld products, including Ronin, Osmo Pocket, Osmo Action and DJI’s Mic series.
“Customers can expect best-in-class after-sales support,” the company added. Furthermore, the store provides a convenient drop-off and pickup service for hardware repairs with a 48-hour turnaround time. It also provides a 60-day, no-questions-asked return policy for all purchases.
DJI’s Fifth Avenue concept store officially opened on Tuesday, March 5 at 10 a.m. The first 100 customers received a special gift. For the first two days, customers will also garner a DJI accessory (select items only) with their purchase.
The New York City concept store is located at 685 Fifth Avenue (between E 54th Street and E 53rd Street). Store hours are 10 a.m. to 8 p.m. on Tuesdays through Sundays and 11 a.m. to 7 p.m. on Mondays.
