First Fujifilm Festival: Epic Photography Experience

First Fujifilm Festival: Epic Photography Experience

Two-Day Immersive, Educational Photographic Experience for Enthusiasts & Pros


Valhalla, NY—Fujifilm North America Corporation announced the inaugural Fujifilm Festival. The two-day event will take place September 16–17, 2017 at New York City’s Public Hotel. Space is limited to just 80 attendees.

The first-of-its-kind Fujifilm Festival, designed for enthusiast and professional photographers, will have something for everyone. The event will offer inspirational workshops, elective courses and networking opportunities. It will cover all photo topics from street photography and reportage to off-camera flash work as well as retouching.

While attendees are not required to shoot with Fujifilm gear, they should want to learn more about the benefits of Fujifilm’s mirrorless cameras.

Inspiring and Experiential Workshops

Over the course of the weekend, four workshops will be presented. Photographers will be able to attend two of the intensive workshops led by renowned Fujifilm X-Photographers. These pros will offer “inspiration, immersion and exceptional learning opportunities,” the company announced.

The workshops will include An Introduction to Off-Camera Lighting

David Hobby

with David Hobby. Hobby is a master lighting guru, creator of and also an editorial photographer who has completed more than 10,000 assignments.

Explore Documentary & Street Photography with Xyza Cruz Bacani is also on the agenda. The Filipina street and documentary photographer has been featured in the New York Times Lens Blog and on CNN as well as in various international publications.

In addition, The Power of Post-Processing in Travel Photography with Elia Locardi will be offered. The internationally acclaimed professional travel photographer and videographer is also a writer, public speaker and skilled educator.

Finally, Fujifilm will present Wedding Photojournalism & Documentary Family Photography with Kevin Mullins. The documentary wedding photographer and social family photographer was one of the first official X-Photographers in the UK.

Fujifilm Festival Elective Courses

In addition to participating in the experiential workshops, attendees will have the opportunity to incorporate up to five elective courses into their schedule. Running between 3:00 p.m. and 6:20 p.m. each day, the electives are shorter courses that offer golden nuggets of advice from Fujifilm experts. These courses will last for one hour each, so guests can select up to three per day.

The elective courses include: Cinemagraphs: Adding Motion to Your Photographs with Gareth Pon; Imaginarium, the Process behind the Pictures with Claire Rosen; Documentary Filmmaking and the Creative Process behind Visual Storytelling with Karam Gill; Creating a Strong Aesthetic That Speaks to You and Your Dream Clients with Kara Mercer; and More than a Postcard: Photographing ‘the Unique’ in Travel Destinations with Dan Westergren.

Optional Add-Ons & Extras

To provide photographers with even more at the Fujifilm Festival, optional add-ons and demos will also be available from 3:00 p.m. to 6:20 p.m. daily. Photographers can have their X series or GFX equipment checked over and cleaned by experts from Fujifilm. The check-and-clean service allows for up to one body and lens to be dropped off between workshops and electives and picked up by 6:30 p.m. the same day.

Fujifilm GFX 50 S with Vertical Battery Grip VG-GFX1

Since photographers will create images during the festival, there will also be a free printing station. Attendees will be able to create up to three prints a day.

In addition, for those who want to learn more about the full X series and GFX system lineup, photographers can try out different body/lens combinations to discover their unique abilities.

Networking Opportunities with Fujifilm Partners

During the festival, attendees will have networking opportunities with valued Fujifilm Partners during an exclusive Partner Hour on September 17, 2017.

The 2017 Fujifilm Festival Partners include: The Tiffen Company; Magnum Foundation; Ikan Corporation; Bronx Documentary Center; Classic Car Club Manhattan; GNARBOX; Landscape Photography magazine; Wild Planet Photography magazine; FujiLove magazine; and NYC Salt.

Fujifilm Festival Pricing

The Fujifilm Festival schedule is designed to allow attendees to control what they want to learn while giving ample time to network, enjoy amenities and take advantage of the photo opportunities in surrounding neighborhoods. The inaugural festival has just 80 spaces, so booking should be done soon. Fujifilm-Logo-New-no-80thThe event costs $799 as an early bird special if booking before August 18, 2017. It will cost $999 at full price if booking on August 19, 2017 or later. Included in the price are programming (one workshop and up to three elective courses per day), add-on experiences, as well as breakfast, lunch and a cocktail hour on both days.

For full workshop and elective course details, the festival schedule and a FAQ section, visit