Fujifilm Names National Sales Manager for Acuity Wide-Format Printers

Fujifilm Names National Sales Manager for Acuity Wide-Format Printers

Nick Roder Leads Acuity Sales

Fujifilm Acuity LED 1600

Hanover Park, IL—Fujifilm North America Corporation, Graphic Systems Division, appointed Nick Roder as the new national sales manager for its Acuity wide-format press family.

With more than 30 years in the graphics industry, Roder’s experience includes leadership within sales, new digital product launches and also people management.

Nick Roder

“I’m excited to be joining Fujifilm,” said Roder. “The Acuity product family of wide-format presses is a growing segment in this marketplace. My team and I are eager to take this innovative series to the next level.

“Print service providers can experience tremendous profit margins with an Acuity press, and the opportunities are endless. The Acuity platform provides a truly flexible production system that delivers consistent results, reliable production performance as well as economical cost-in-use.”

Since 2007, the Fujifilm Acuity family of UV inkjet flatbed printers have offered near-photographic quality images. Moreover, they print on rigid, flexible and roll media.

Acuity Wide-Format Printers

The Acuity platform comprises almost 20 different configurations to meet a wide range of user needs. It is built out around one of three models: the Acuity Select, the Acuity Select HS and the Acuity F.

Each platform, with Acuity and Uvijet UV ink technology, enables print service providers to produce point of sale graphics, indoor signage, industrial graphics and product decoration. They print on PVC, polycarbonate, styrene, acrylic, paper, board, wood, aluminum composite as well as other materials.

In addition, PSPs can create proofs for a customer that are identical to the production run. They print vibrant color images while grayscale printheads vary dot sizes to produce high definition and smooth graduations in skin tones. The printers can also use spot varnish ink to add impact (6 or 8 channel models). Moreover, they use white ink to produce images on transparent or colored materials.

Moreover, they can print color-white-color layers in one pass for two-sided images on transparent materials. The press can also print backlit images directly on transparent media.