Canon Professional Services Program Adds Cinema Membership Levels

Canon Professional Services Program Adds Cinema Membership Levels


Melville, NY—Canon USA announced that the Canon Professional Services (CPS) program has been expanded to provide support for all Cinema EOS products. Created over 30 years ago to support professional film photographers, CPS has evolved through the years to keep pace with the changing needs of the modern imaging professional. A new CPS Cinema level was added to the current Silver, Gold and Platinum levels.

CPS Cinema membership provides benefits like maintenance services, repair discounts, and equipment evaluation loans that are targeted at cinematographers looking to test out new equipment. In addition, members receive Canon Live Learning discounts and access to a 24/7 member hotline. CPS Cinema members also receive expedited two-business-day turnaround on their registered products at Canon Service and Support centers located in Hollywood, California, and Ridgefield Park, New Jersey, with more locations to be added in the future.

Additionally, CPS Cinema members can receive an on-site “clean & check” service by trained Canon CPS service and support professionals at select trade shows, such as the 2014 National Association of Broadcasters Show (NAB), which takes place April 7–10, 2014, at the Las Vegas Convention Center.

“CPS is such an important part of Canon’s award-winning service and support offering. Now with the success and rapid growth of our Cinema EOS products, we felt it was time that cinema professionals were also provided with a level of CPS support that is able to address their unique needs,” said Yuichi Ishizuka, executive vice president and general manager, Imaging Technologies & Communications, Canon USA. “Following in the tradition of exceptional service and support, CPS Cinema enhances our commitment to supporting imaging professionals.”

To become a CPS Cinema member a customer needs to own one Cinema zoom lens or one of the following Cinema EOS cameras: the EOS C300, EOS C500 or EOS-1D C. Annual membership for CPS Cinema is $1,000.

Cinema prime lenses and the EOS C100 are now included as qualifying products for CPS Platinum members to receive all benefits provided at that membership level.

In addition, to better serve newspapers, rental houses, schools and universities, Canon developed an Enterprise level of CPS support. Enterprise CPS is a customizable program developed to provide service and support benefits that meet the needs of medium- and large-sized companies who own large quantities of Canon imaging products. Customized benefits of Enterprise CPS can include any or all of the benefits of regular CPS membership in addition to on-site maintenance service and expanded product support.

Canon’s Professional Services will again be hosting the Canon Hospitality Suite (room C201) at the 2014 NAB Show. The suite is open to all NAB attendees with priority support for CPS Gold, Platinum, Cinema and Enterprise members. To enter the suite, NAB attendees can check in at the CPS kiosk in the Canon booth (C4325). Suite visitors will also be able to chat with Canon experts about Canon’s developments in cinema, video and DSLR technology, and Canon technical representatives will be on-hand to provide product consultations.

Gold, Platinum, Cinema and Enterprise CPS members can take advantage of the complimentary on-site clean & check service (limited to two Canon DSLR bodies or lenses or one Cinema product or XF professional video camcorder registered to their CPS membership accounts).