In response to the increasing challenge from smartphone photographers, Wi-Fi enabled digital camera sales increased 61% during the first half of 2014. As a portion of total point-and-shoot camera and DSLR combined sales, Wi-Fi enabled accounts for nearly a quarter (23%) of all units. This is up from just 9% during the same period last year.
The addition of the feature, however, has not raised prices for consumers. Average selling prices for Wi-Fi enabled point-and-shoot cameras declined 7% during this time, while DSLR ASPs fell by 3%.—Ben Arnold, Executive Director, Industry Analyst, The NPD Group