Nikon Z 50 Creator’s Kit for Share-Worthy Videos

Nikon Z 50 Creator’s Kit for Share-Worthy Videos


Melville, NY—Nikon Inc. announced its Z 50 Creator’s Kit. The bundle is a video toolkit for creators, bloggers, vloggers, DIYers, travelers, video hobbyists and visual storytellers.

“The new Nikon Z 50 Creator’s Kit puts a mirrorless camera and the most popular must-have accessories in the hands of creators looking to capture as well as share stories in a unique way,” said Jay Vannatter, executive vice president, Nikon Inc.

Nikon Z 50 Creator’s Kit

“We are providing the means for creators to share their creativity through rich content creation; whether you are an artist, a director, a foodie, a portrait maker, a fashion designer or anyone streaming to their friends or fans.”

Nikon Z 50 Creator’s Kit

The cornerstone of the all-in-one kit is the compact, lightweight Nikon Z 50 mirrorless camera. The Z 50 offers multimedia capabilities that include 4K Ultra HD capture, 1080p slow-motion capture, as well as in-camera time-lapses. In addition, it provides integrated creative filters.

Moreover, for capturing selfies and vlogging, the Z 50 employs a 3.2-inch flip-down LCD screen for framing. Plus, built-in Bluetooth and Wi-Fi connectivity enable sharing.

Further, paired with the Nikon Z 50 is the Nikkor Z DX 16–50mm f/3.5–6.3 VR lens. It is the smallest and lightest Nikkor Z lens that captures the sweet spot of the zoom range for video. What’s more, creators can use the stabilized lens for capturing street photography, candid portraits, landscapes and close-ups. They can also use it for videoconferencing.

The Z 50 Creator’s Kit is also ready for use as a webcam via optional third-party video capture software. These applications include Ecamm Live (Mac) or Sparkocam (Windows). The software is used through USB or third-party hardware, such as Elgato Camlink or AVerMedia ExtremeCap UVC-BU110. To learn how to do this, visit

Kit Contents

Nikon Z 50 Creator’s Kit

In addition to the Nikon Z 50 camera and the Nikkor Z DX 16–50mm f/3.5–6.3 VR lens, the kit includes the following: a SmallRig vlogging mounting plate; a Joby GorillaPod 3K; a RØDE VideoMicro microphone; as well as a Nikon travel bag. Also bundled with the kit is free access to Kitty Peters’s Nikon School Online class “Creator’s Mindset: Creating Video Content with the Z 50.”

SmallRig LCN2525

Designed specifically for the Nikon Z 50, the low-profile SmallRig LCN2525 vlogging mounting plate relocates and adds an additional tripod thread (1/4″- 20 mount). This permits vloggers to use the flip-down LCD screen for selfie-style video and vlogging. Simultaneously, multiple accessories can be used with the side-mounted cold shoe.

Joby GorillaPod 3K

The flexible tripod provides extended reach, whether capturing selfies or livestreaming. It also acts as a compact tripod when needed. Moreover, its flexible legs can stand on virtually any surface or securely wrap around any object for stable composing and shooting.

RØDE VideoMicro

The compact microphone attaches to the Z 50’s hot shoe or the SmallRig bracket to capture audio. It is an option whether recording a short film, streaming or teleconferencing.

The Nikon Z 50 Creators Kit will reach retail on May 21. It will have a suggested retail price (SRP) of $1,149.95.