Rochester, NY—Historically, gold leaf or gold foil was a prohibitively expensive way of achieving gold effects in printing. But now Kodak NexPress Gold Dry ink, a new option for the NexPress fifth imaging unit solutions, adds a gold metallic, sparkle effect for applications such as photos, covers, direct mail, magazine and catalog covers, certificates, tickets and other special projects.
To promote Gold Dry ink, Kodak collaborated with five magazines around the world to create special covers featuring the gold effects. First introduced at drupa 2012 and winner of a Must See ’Ems award at Graph Expo 2012, NexPress Gold Dry enables users to differentiate content. Beta sites are now enjoying outstanding results with the new option, uncovering a variety of opportunities to add value to print applications.
Developed for a variety of print applications, the new Gold Dry ink joins other print capabilities of the NexPress fifth imaging unit solutions—such as dimensional printing, red fluorescing ink, inline watermarking and spot glossing.
Other new features on the NexPress digital production color press include a long-sheet option that enables printers to offer larger applications, including point-of-sale, book covers, dust jackets, packaging inserts and labels; and the Intelligent Calibration System v3 software that offers continuous improvement in quality and performance with up to 20% faster processing time. graphics.kodak.com
