Sony DSC-HX80 P&S Camera: 30x Zoom and EVF

Sony DSC-HX80 P&S Camera: 30x Zoom and EVF

Sony Claims HX80 is World’s Smallest Camera with 30x Optical Zoom Lens, Also Intros Wireless Lighting Control System

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Sony Wireless Lighting Control System

San Diego, CA—Sony Electronics introduced the newest addition to their compact, point-and-shoot, long-zoom camera lineup—the DSC-HX80. It employs a 30x optical zoom lens, a high-resolution 18.2 megapixel Exmor R CMOS sensor and a retractable OLED Tru-Finder—all in a compact body.

Along with Sony’s DSC-HX90V, the HX80 becomes the only compact, ultra-zoom camera with a built-in, retractable electronic viewfinder (EVF). The combination makes this P&S a flexible solution for travel and family photography as well as video recording.

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Sony DSC-HX80

In addition to still photos, the camera shoots Full HD 1080p movies in the high-speed XAVC S format at 50 Mbps. Both stills and video benefit from built-in Optical SteadyShot with 5-axis image stabilization to minimize the effects of camera shake.

The HX80 also provides a 921K-dot LCD screen that tilts 180º for arm’s-length portraits or selfies. It also offers Wi-Fi/NFC (Near Field Communication) connectivity for ease of sharing and compatibility with select Sony PlayMemories Camera apps.

Other key features include: a premium 30x Zeiss Vario-Sonnar T* optical zoom lens with 60x “clear image” digital zoom; a Bionz X processor to ensure the capture of fine details in all lighting conditions; and a pop-up flash for low-light shooting.

Sony’s DSC-HX80 will be available in April for $350. Sony-DSC-HX80_Front

Sony Wireless Lighting Control System

Sony also announced plans to release a new wireless lighting control system to meet the growing demands of professional Sony photographers. Designed for compatibility with their α interchangeable-lens cameras and external flash units, the lighting system will include the FA-WRC1M wireless radio commander and FA-WRR1 wireless radio receiver. A prototype of the new system is on display in Sony’s booth at WPPI 2016.

With a maximum range of 98 feet, the radio controlled system will allow for a flexible wireless flash shooting experience in all types of shooting conditions. The system can control a maximum of 15 separate flash units in up to five groups of flashes. While using the system, photographers have the ability to control the exposure of connected flash units either manually or automatically, depending on preference. The new lighting control system will be capable of flash sync speeds of up to 1/250 of a second with high-speed sync (HSS) available.

The new wireless lighting control system will be available this summer. Pricing and detailed specifications will be released at a later date. sony.com

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