Tag: Aspheric elements

Macro lenses don’t just allow photographers to capture exquisite close-ups. They’re also superbly corrected lenses that can be pressed into service for shooting crisp,...

Interchangeable lenses are high-margin accessories that also help build customer relationships. They not only enhance your customer’s shooting experience, but they also encourage repeat...

The Fall Lens Scene: lenses are big-ticket, high-margin accessories that help build customer relationships, enhance your customer’s shooting experience and encourage repeat sales. DSLRs and...

Valhalla, NY—Fujifilm’s mirrorless, medium-format GFX 50S camera launched with three Fujinon GF lens options: the GF63mm f/2.8 R WR (50mm equivalent in 35mm format);...

An impressive transformation quietly has taken place on the optical front, and that trend is accelerating going into 2015 with scores of lenses being...

Anyone who wondered whether photokina, the biennial imaging exposition held in Cologne, Germany, is still the world’s greatest event of its kind, the outsize...

While the imaging world has been transfixed by awesome developments in sensor and image-processing technology, the 4K video revolution and advances in on-sensor phase-detection...

Over the past year or two we have witnessed a veritable explosion of new interchangeable-lens cameras aimed at everyone from entry-level up-graders to serious...

Compact System Cameras (CSCs), also known as mirrorless interchangeable-lens cameras, continue to generate buzz (and sales) these days because they appeal to two major...

The year 2012 may well go down as one of the most exciting and rewarding times in recent memory when it comes to selling...