Tags Posts tagged with "Brand recognition"

Tag: Brand recognition

Vivitar Targets Millennials in Fun-Oriented Rebranding Campaign

Edison, NJ—Vivitar announced a major rebranding and expansion of its consumer electronics portfolio. The move is designed to boost the “brand’s grab ’n’ go...

Panasonic Poised for $8.4 Billion M&A Spree

Tokyo, Japan—Japanese electronics supplier Panasonic Corp. said it was ready to spend $8.4 billion on acquisitions over the next four years, based on a...

Strategy Session: A Conversation with Canon USA’s Joe Adachi

Joe Adachi has had a long and illustrious career with Canon, joining the company in 1970 and working at Canon Canada and Canon USA...