Tags Posts tagged with "Customer Journey"

Tag: Customer Journey

DIR Oct. 2017 Editor’s Note: Take a Walk

As a retailer, it’s easy to get caught up in the day-to-day operations of running a business—from product selection and credit issues to employee...

Strategy Session: The Customer Journey

I recently taught a seminar on customer insights for the Data & Marketing Association (DMA). Along the way, as I usually do, I tried...