Tag: Marketing
Digital Frame as Storage Device? Fidelity Thinks So
When you name your latest digital frame product - The Digital Photo Vault - you clearly have something other than display in mind.Fidelity Electronics...
Digital Frame as Storage Device? Fidelity Thinks So
When you name your latest digital frame product - The Digital Photo Vault - you clearly have something other than display in mind.Fidelity Electronics...
Shop Talk: Steve Cordova, VP for Marketing, Smartparts
“From a photo-specialty standoint, I think retailers should adapt to digital frame technology faster. They should offer to pre-load a customer’s digital images...
“Impossible” Becomes Possible with Zigview
Talk about having fun with a product launch – Argraph Corporation has never stopped having a blast with their unique Zigview product, launched last...
Shoptalk: Michael Broudy, Strategic Design Consultant (Philadelphia)
On redesigning a showroom: “Retailers have to be open to the investment for the potential ROI at the end of the road. You have...
Shop Talk: Gordon Tetreault, Director of Accessory Product Sales and...
“In the last eight months, we’ve seen a huge shift in the business towards earbuds. I think the color Nano’s influenced the whole...
Shop Talk: Mark Smith, Executive VP of Marketing, AnchorFree
“More and more shoppers have wireless devices on them when they walk into a store. iPhones, for example, detect wireless networks and connect...
Viewing 2007 Through a 2008 Lens
Okay, maybe that’s not the best idea as there may be compatibility issues, but as I sit down to write the last PB editorial...
New Appointment at Whitech
Whitech Solutions has introduced Steven Mawson as its new Executive Sales and Marketing Manager, based at its head office in Sydney. Steve Delnawaz, Managing...
Word of Mouth: More Powerful Than You Think
Perhaps you’ve come across the acronym WOM from time to time. We certainly have. It’s nothing new in the world of marketing, as word-of-mouth...
