Tag: Mobile phone users
Texters Drive Mobile Shopping
As text messaging continues to grow so too does mobile shopping and it’s many of those text messagers that are driving this market -...
Text to Buy: It’s Catching On
The idea of e-commerce without the Internet seemed, at best, unlikely a few years ago but as text messaging began gaining steam in late...
Nielsen to Track Mobile Ratings
First came the TV ratings, and then Nielsen Net Ratings. Now, the audience measurement firm will take its act to another medium: Mobile phones....