Tag: Women
Myth of the Mansumer Study: Future of Commerce
New York, NY—Data collected by The Future of Commerce and hybris software reveals that gender differences don’t have much effect when shopping. The Myth...
PIR March 2013 Tech Trends: Men and Women Differ on Camera...
Male consumers are attracted to the technology of mirrorless hybrid cameras, particularly the ability to use interchangeable lenses and their advanced features.Female camera purchasers,...
CEA Senior Director Receives 2013 Women in CE Legacy Awards
Arlington, VA—The Consumer Electronics Association (CEA) announced that Tara Dunion, senior director of Event Communications, CEA, received the 2013 Women in CE Legacy Award....
PIR December 2012 Tech Trends: Women Still Lag behind in Camera...
While women make up half of all camera owners, according to The NPD Group’s 2012 Next Camera Study, their future camera purchase intent remains...
PIR’s November 2012 Tech Trends: Gender Preferences for Compact System Cameras
When introduced to the concept of a mirrorless interchangeable-lens camera, females were more likely than males to be interested in purchasing one. But when...
Manfrotto Distribution Launches New Lino Apparel for Women
Ramsey, NJ—Manfrotto Distribution debuted the Lino Apparel collection—“the first line designed specifically for women and tailored to comfortably fit without compromising style.” The line...
Women: Economy Still in Trouble
For a majority of women, the glass is still half empty -- and for marketers that could be tough to swallow. Even though they...
About the Wounded Warrior Project
As a departure from our usual coverage of the imaging industry, we wanted to bring an important organization to your attention – one that...
Study: Eight Percent of U.S. Women Are Recession-Proof Shoppers
The results of a new survey being released June 12 reveal that women are still fashionably shopping in today’s drooping economic climate and spending...
“Girls Night Out” Concept Gaining Steam
More than 90 women attended a recent Girls Night Out at Calagaz Photo & Digital Imaging in Mobile, Ala., with the goal of helping...
