Mizco, Travelocity Reach Agreement

Mizco, Travelocity Reach Agreement


Talk about the coming together of two things that go great together – well how about photography and travel. Mizco International, the parent company behind Cellular Innovations, DIGIPOWER and iEssentials, has announced that that it has entered into a North American license agreement to market a complete line of Travelocity branded travel and trip accessory products to dealers throughout the United States and Canada.

According to Mizco International President & Chief Executive Officer Albert Mizrahi the company is rolling out an initial line-up of more than 25 different travel and travel technology products at this year’s Housewares Show, with more scheduled to join the line later this year. 

“Dedicated travel enthusiasts tend to be loyal fans of Travelocity,” explained Mizco International President & Chief Executive Officer Albert Mizrahi. “They love to wave the Travelocity flag wherever they go as a fitting expression of their commitment to roam the world.  Our new line of Travelocity products allows travelers to express their loyalty to the Travelocity promise of ‘you’ll never roam alone’ in wide variety of ways.”

The introduction marks the first time a line of Travelocity branded travel, trip accessory, and mobile technology products has ever been brought to market.

The Travelocity line is extremely broad and includes uniquely designed passport holders, travel neck pouches, clothes organizers, 3-dial combination TSA locks, Travelocity designed luggage straps, micro-bead travel pillows, genuine leather luggage tags, The Roaming Gnome™ rubber luggage tags, carry-on travel pouches for consumer electronics & cell phones, luggage cube organizers, USB car & travel chargers, USB cables for BlackBerrys, iPhones and other popular devices, travel charging kits for iPhones, BlackBerrys, and with interchangeable charging tips universal for all models.  Shipments to dealers will begin this month.

Mizco will also offer dealers a variety of pre-packaged merchandising programs to help stimulate rapid sell-in and maximize sell-through to consumers.