Never-Ending Eye-Fi Apps

Never-Ending Eye-Fi Apps


Want more proof that unique wireless imaging applications are beginning to get more and more commonplace? How about this one –, a free video creation and distribution service for real estate professionals, recently announced its integration with Eye-Fi, Inc., makers of the wireless memory card for digital cameras. The pair have teamed so photographers and real estate professionals can create a video tour of a property by automatically uploading photos wirelessly from an Eye-Fi Card in their camera to

Photos uploaded from the Eye-Fi Card are automatically converted into a Controlled Motion Video (CMV). CMV gives visual movement to static property images to create videos without the typical pixelization and loss of quality of videotaped tours. While the video creation is automated, users can personalize tours with editing tools and a variety of background music selections.

“ makes it simple to create compelling, interactive property tours so real estate professionals and home sellers can effectively market their listing,” said Jeff Harris, General Manager for “Integrating with Eye-Fi wireless photo uploading capabilities makes the process even more convenient because users can send their photos directly from their camera to our site.”

Eye-Fi’s newest card, the Eye-Fi Explore, offers hotspot access, enabling real estate professionals to upload property images without returning to their office or home wireless network. The Eye-Fi Explore also automatically tags users’ photos with information about where the image was captured, allowing agents to pinpoint their photos on a digital map. Eye-Fi Explore Cards can be purchased through

“We are very excited to allow another segment of photo users – real estate professionals – to improve, simplify and save time in yet another task for which photos are essential,” said Ziv Gillat, co-founder and VP of business development for Eye-Fi. “Together with we are providing convenience and better marketing opportunities for agents and their clients.”

On, the actual process of creating a video tour takes about five minutes and consists of uploading images, entering relevant property and profile information details and selecting Web sites for distribution. creates the automated tour and displays the property details, tour and photos in an ePostcard that can be distributed to an agent’s Web site or other real estate listing services.

The site distributes this property information to a variety of video-based marketing sites, including Zillow, Trulia, Oodle, Google and YouTube – with one click of a button, and at no cost. The site also provides the ability to distribute the video tour to Reporting statistics that display ePostcard views and tracks referrals are also available via the reporting tool.