HP Veteran Joins Stratasys as Chief Marketing Officer

HP Veteran Joins Stratasys as Chief Marketing Officer


Minneapolis, MN—Stratasys Ltd., a leading global provider of 3D printing and additive manufacturing solutions, appointed Chris Morgan as senior vice president and chief marketing officer (CMO). Morgan was a 25-year veteran of HP.

Morgan assumed responsibility for Stratasys’s global marketing activities, including developing strategy and building a global team that will support the company’s worldwide expansion and rapid growth.

“As a senior vice president of HP’s multibillion dollar graphics solutions business in the Printing and Personal Systems Group, Morgan was responsible for several thousand employees worldwide and helped drive HP from challenger to established market leader,” said Dan Yalon, Stratasys’s executive vice president, whom Morgan reports to. “His experience and skills are what we sought in a marketing leader.”

“Chris is an accomplished senior executive with an impressive background of building and growing multibillion dollar businesses and developing high-performance organizations,” added Stratasys CEO David Reis. “At HP he was instrumental in helping shape the transition from analogue to digital in the 2D printer world.”

From 2004 through 2009, Morgan was a senior vice president for HP’s imaging and printing business in the Asia Pacific/Japan region. Between 2001 and 2004, he led worldwide marketing strategy and sales for HP’s imaging and printing business. In this role, he drove brand and demand activities globally and orchestrated global development of key channels and routes to market. He also led strategy development for the entire business.

Headquartered in Minneapolis, Minnesota, and Rehovot, Israel, Stratasys’s patented FDM, PolyJet, and WDM 3D Printing technologies produce prototypes and manufactured goods directly from 3D CAD files or other 3D content. Its subsidiaries include MakerBot and Solidscape, and the company operates a digital manufacturing service comprising RedEye, Harvest Technologies and Solid Concepts. stratasys.com