Adorama-Pictar-21-2-21

Adorama and Pictar Ink Strategic Partnership Deal

New York, NY—A strategic partnership agreement was struck by Adorama and Pictar, a mobile photography solution. As a result, the newly formed Pictar World LLC will operate as an independently run, fully owned subsidiary...
Adorama-Rental-company

Adorama Rental Company Hires VP of Sales and Marketing

New York, NY—An equipment rental house for high-end digital cinematography, Adorama Rental Company (ARC) welcomed Mike Nichols as its new vice president of Sales and Marketing. In his new role, Nichols is responsible for building...
ZY-Mitakon-Speedmaster-90mm-f1.5-on-camera

Zhong Yi Optics Mitakon Speedmaster 90mm F1.5 Portrait Lens

Shen Yang, China—Zhong Yi Optics, a wide-aperture lens manufacturer, released a new portrait lens. The Mitakon Speedmaster 90mm F1.5 is available in Leica M, Canon RF, Sony FE and Nikon Z mounts.  Moreover, with a...
Saramonic-Vmic5-Pro-lifestyle

Saramonic Vmic5 Pro Advanced On-Camera Supercardioid Shotgun Mic

White Plains, NY—The Saramonic Vmic5 Pro is an advanced supercardioid on-camera condenser shotgun microphone. The company says it delivers “premium, full-frequency, broadcast-quality sound for a remarkable price.” In addition, Saramonic debuted the Vmic 5...

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