Columns By Jerry Grossman

DIR-2-2021-Issue-Cover

Editor’s Note: The CES That Wasn’t

We are happy to bring you once again our CES wrap-up issue. It is something we’ve been doing since Alan and I bought this...
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Strategy Session: Our Industry Is Perfectly Positioned for the New Customer Experience

When we look back on 2020, it will be remembered as the year the interpersonal world changed as we knew it. People who only...
DIR-12-2020-Issue-Cover

Editor’s Note: The End of 2020 and the Beginning of Hope

As I write my last Editor’s Note for 2020, I am going to resist reflecting on what we all just experienced. I’ll just say...
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Strategy Session: At the Crossroads of Lifelong Passions

My first question to Phil Livingston when he picked up the phone was something to which we all can relate: “What were you thinking...
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Editor’s Note: Ready to Turn the Page

I think we can all agree that 2020 has been as challenging a year as most of us have ever experienced. No one could...
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Editor’s Note: It’s Good to Be Back

I don’t have to remind anyone that it’s been a harrowing couple of months, with devastating personal tragedies and business shutdowns. Along the way,...
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Strategy Session: What If This Pandemic Never Happened?

This has been a harrowing and unprecedented time for all of us. The Covid-19 pandemic has changed our lives forever, much the same as...
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TIPA General Assembly Welcomes Digital Imaging Reporter as Member

Madrid, Spain—The general assembly of the Technical Image Press Association (TIPA) convened on June 5, 2020. Twenty-four member magazine representatives from around the world...
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Photo Specialty Stores Respond to Harrowing Weeks with Trepidation and Confidence

This is certainly one of the most challenging times facing our industry and photo specialty stores, as well as many industries, in our nation’s...
DIR-4-2020-Issue-Cover

Editor’s Note: This May Be the Worst of Times

This may be the worst of times. With those sobering words, we’re still committed to publishing Digital Imaging Reporter, to help keep our industry...
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In Memoriam: Richard LoPinto, Nikon Veteran VP

Richard LoPinto, the former vice president of Marketing for Nikon Inc., passed away on March 20, 2020. He was 76 years old. Richard was...
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Strategy Session: Suggestions to Help Your Business Survive the Pandemic

Everyone is affected by the Covid-19 pandemic; however, we know that many small businesses such as camera retailers are feeling particularly vulnerable right now....
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Editor’s Note: Remembering Alex

I was very sad to learn of the passing of Alex Christianian a few weeks ago. I was in touch with him and I...
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Strategy Session: Using Content Marketing along the Customer Journey

As we all know, one of our most prevalent challenges in the imaging industry continues to be encouraging people to buy at brick-and-mortar locations....
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Editor’s Note: Are Trade Shows Worth It?

As we come off another CES and head into some of the more active imaging industry trade shows (Imaging USA, WPPI, NAB and photokina,...
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Strategy Session: Do Customers Trust Your Brand?

A very interesting study recently came across my e-mail. The headline read “Most Trusted Brands 2020.” The article went on to rank those brands...
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Editor’s Note: 2020 Visions for the Imaging Industry

As the years continue to fly by, the CES show has always signaled the turning of the calendar. This year, as we enter a...
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Strategy Session: Panasonic—Innovation Creates Success

Yosuke Yamane is the director of Panasonic’s Imaging Network Business Division worldwide. Based in Osaka, Japan, he has been instrumental in the development of...
DIR-12-2019-Issue-Cover

Editor’s Note: The Real Camera versus Smartphone Debate Continues

We had a very interesting discussion at the last Imaging Alliance board meeting around a hot topic. It was the real camera versus the...
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Strategy Session: Horn Photo Celebrates the Future

Who knew putting together a world-class cattle photographer with an Ag science degree and another Fresno State Ag science major working on a dairy...

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