Portland, OR—Lensbaby, the manufacturer of Creative Effects camera lenses, appointed Ron Khormaei as general manager, a role in which he will serve as the leader of its executive staff.
Khormaei brings 20 years of broad management experience in engineering, operations and quality control to Lensbaby, and he joins the company’s recent executive additions: director of Marketing, Heather Stewart; and senior vice president of Sales, Greg Sharp.
In his new position, Khormaei is charged with leading the executive staff in setting business strategy, driving new product development, delivering profitable business growth and ensuring customer happiness.
“We are thrilled to welcome Ron to the most senior leadership position on Lensbaby’s executive team,” said Sam Pardue, CEO and cofounder of Lensbaby. “With his successful management track record and proven strategic strength, he brings an invaluable perspective at a pivotal time for the company. Lensbaby’s success has been based on a creative team focused on delivering great customer experiences. Ron is the ideal person to lead Lensbaby as we develop products of greater complexity that we hope will delight photographers around the world.”
Prior to joining the Lensbaby team, Khormaei was director of Engineering for Logitech, managing the electrical team at its Audio business in Vancouver, Washington. Previously, he held various management positions in R&D, Operations, and Quality at Hewlett-Packard. The last five years at HP, Khormaei was the director of Engineering at its specialty printer division in San Diego, where he led a global engineering team of over 100 and drove business growth by more than 20 percent per year.
Khormaei joins a seasoned executive team with recent additions of Heather Stewart, director of Marketing, and Greg Sharp, senior vice president, Sales. Stewart came to Lensbaby from Logitech, where she was the Brand Identity manager and directed the in-house creative team. Prior to that, she was the Marketing Communications manager for Labtec. Sharp, who currently manages all of Lensbaby’s North American retail and global distributor accounts, was most recently the Business Unit manager for Creative Lab’s North American operation. Prior to that he served as Creative Lab’s National Sales manager for their MP3 product line. lensbaby.com
