WYNIT announced Monday that its new technical graphics division has teamed up with EFI, under which it will distribute eXpress and Fiery XF Software products.
“WYNIT understands that evolving markets require innovative products to satisfy a dynamic consumer demand,” the company said in a statement. “Leading the way in the large format printing and photo industry’s progression from analog to digital color, EFI provides color management software solutions. Paralleling the WYNIT standard in taking a complete approach to the market, EFI presents exceptional value-add products as well as stand-alone solutions.”
“We’re excited to partner with WYNIT to leverage their proven sales models to expand the reach of EFI solutions,” Bill Bieger, director of sales, graphics arts solutions for EFI, said as part of the announcement. “The timing of this relationship is perfect as the need for color management is growing every month in the photo, print-for-pay and large-format markets.”
“Coupled with our recent expansion in the technical graphics vertical market, the addition of eXpress and Fiery®XF products from EFI further solidifies WYNIT as the leader in this channel”, WYNIT COO PEter A. Richichi said. “We are committed to continually providing our customers with product solutions that improve their competitive advantage in the marketplace, enhanced by innovative program and service offerings.”