Tiffen Variable Neutral Density Filters Take 2014 Prime Awards Best in Show

Tiffen Variable Neutral Density Filters Take 2014 Prime Awards Best in Show


Hauppauge, NY—The Tiffen Company, a manufacturer of imaging accessories, recently took home the first place award in the production category for its variable neutral density filters and placed as a finalist in three other categories in StudioDaily’s 2014 Prime Awards.

The StudioDaily Prime Awards recognize those who represent the top tier of new technology, creative thinking and high-end craftsmanship in media and entertainment. The entries were evaluated based on the criteria of features, innovation, value and ease of use.

The third annual Prime Awards were hosted this year by The Studio-B&H during a special presentation on the show floor at NAB in Las Vegas. The judging panel was comprised of StudioDaily contributors and other members of the industry, including Nathan Adams of Cinematomic, Joe Beirne of Technicolor PostWorks in New York, cinematographer Barry Braverman, cinematographer Randall Dark, contributor David English, Chris Jacobson of SIM Digital, cinematographer David Leitner, Tom McCarthy at Sony Pictures Post-Production, Alexis Nelson and Rick Sander from Hoax Films, Josh Rizzo from Hula Post, and editor Scott Simmons.

Along with its first place production award, three other Tiffen products were recognized: Steadicam Curve for GoPro Hero cameras; Steadicam Solo Stabilizer and Monopod; and the Tiffen Satin and Tiffen Black Satin motion picture and television filters.

Tiffen’s variable ND filters are designed to reduce the amount of light that enters the camera lens. They operate on the same principle as a circular polarizer—just rotate until the desired effect is achieved and shoot. When used with high-speed films or digital cameras, the filters permit the use of slow shutter speeds to record movement and image blur in fast-moving subjects.

Variable ND filters also give the user absolute control over depth of field, which can be decreased by using wider apertures, keeping the subject in focus while stylishly blurring the background. By reducing effective ISO, the filters also allow users to shoot high-speed film in bright outdoor situations. The filters additionally give cine and video cameras a previously unachievable feature due to their fixed shutter speeds; users can attach the filter, and bright scenes such as snow or sand can be filmed without the fear of overexposure. tiffen.com