American shoppers spent $846 million on e-commerce on Cyber Monday, a 15 percent gain over the same day the year before.
That’s according to figures released by research firm comScore, which also found that sales rose over 2007 numbers each day between Thanksgiving and Cyber Monday.
“Consumers are clearly responding positively to retailers’ aggressive online discounts,” the group’s chairman, Gian Fulgoni, said as part of the release, going on to paraphrase Mark Twain by proclaiming “rumors of the death of online holiday shopping have been greatly exaggerated.”
The leader in Web traffic on Cyber Monday, Dec. 1, was Amazon.com- which earned a full 10.77 percent of U.S. retail traffic- followed by the Web sites of Wal-mart, Target and Best Buy. That’s according to figures released by Hitwise, as cited by Silicon Alley Insider.
