WYNIT recently announced it is helping to promote National Photo Month all May. The program, developed by the Photo Marketing Association and TakeGreatPictures.com, provides a win-win promotion that encourages consumers to embrace the joy of photography and to visit their local photo retailers. WYNIT has been a member of PMA for nearly 20 years.
The month-long promotion also benefits local photo retailers, who have free access to in-store point-of-purchase materials to promote picture taking among their customers. These materials include great graphics and tips from some of today’s leading photographers, who are featured on the industry’s consumer-education site, TakeGreatPictures.com.
Consumers can also visit TakeGreatPictures.com to log on to the “National Photo Month Weekend-Trip-For-Two Photo Contest.” There they will find directions to enter and display their best summer and spring photos. Consumers can post as many images as they would like, and after the May 31 deadline, TakeGreatPictures.com editors will pick the winning image that best shows the beauty and/or fun of spring and summer.
