Fairfield, NJ—To further its mission of helping people “create better pictures,” Unique Photo, a camera and video superstore, is expanding its educational programming for 2018. Photography workshops, exotic learning travel excursions and special classes for all levels are designed to help photographers improve their skills while fostering their passion for photography.
“The number of photos being taken today has exploded exponentially,” explained Alexander Sweetwood, president of Unique Photo. “More than one trillion photos will be taken this year. Behind all those images are a growing number of people who have become amateur photographers. And they have a desire to capture better pictures. The demand for our workshops and trips continues to grow.” 
Unique University is the education component of Unique Photo, New Jersey’s largest camera and video superstore. With more than 2,000 square feet of learning space, including a multimedia presentation hall, Unique University offers a broad curriculum of hundreds of programs annually.
Moreover, it hosts world-famous professionals such as Lindsay Adler, Ruddy Roye, Alec Soth, Chris Burkard and Joe McNally. Approximately 10,000 photo hobbyists and professionals take advantage of Unique Photo’s programming every year.
Unique Photo 2018 Photography Travel Excursions
Adventure photographers will satisfy their desire for travel with international excursions led by photography and travel professionals. Destinations include the Arctic Circle to photograph the Northern Lights, Sicily in spring during Holy Week and Namibia in Africa for wildlife and landscape photography.
Closer to home in New Jersey, Unique University will host on-the-ground workshops at the legendary QuickChek Balloon Festival in Readington. Workshops will also be held at Rutgers University football games in Piscataway, New Jersey. Moreover, they will be held at the Wolf Conservation Center in South Salem, New York.
Specialty Workshops
This year, Unique will offer various specialty workshops. They will enable photographers to learn how to fly drones, photograph the moon over New York City, or capture priceless pet portraits.
Technical Classes
From basic introductory classes like “Understanding Your Camera” to more advanced offerings, Unique University helps educate on all facets of photography. Technical classes include such topics as basic DSLR photography, lighting techniques, macro photography and composition. Also covered are editing and printing, Photoshop, wedding photography, HDR photography, using social media and digital organization.
Unique Photo Expo
In addition, Unique Photo is also home to the Unique Photo Expo, New Jersey’s largest photography public trade show. Held June 2–4, 2018, it will be located at Unique Photo’s superstore in Fairfield, New Jersey. Consumers can take advantage of more than 40 free photography workshops. In addition, they can demo and purchase the latest products from leading manufacturers. They may also take advantage of show-only sales.
Unique Photo was founded when Bernard and Harriet Sweetwood opened a small photographic supply outlet in Brooklyn, New York, in 1947. They went on to open more than 20 retail outlets in department stores across New Jersey. Then, in 1954, they opened their first independent retail location in New Jersey—Hoboken Camera Center.
Still a family-owned business, Unique Photo now has two locations: its flagship store in Fairfield and its recently opened store in Hoboken. uniquephoto.com
