Tag: Women
Study: Women Still Feel “Disillusioned” When it Comes to Tech Products
Despite all this talk about how CE/Imaging retailers are beginning to connect with female shoppers, some recent research done by ad agency giant Saatchi...
Research Shows Tight Consumer Budgets for Rest of 2007
The latest BIGresearch study of over 7,500 of what they refer to as “Main Street USA” consumers, revealed some interesting facts and figures on...
Chicks Who Click
The Professional Photographers of America (PPA) is sponsoring what they are calling “A retreat for women in photography” with their Chicks Who Click program...
Dissecting Jennifer
Among the many trends that have emerged so far this year is the fact that PMA’s Jennifer is a many-layered consumer. Gen X women,...
Jennifer Struts Her Stuff (Once Again) in Vegas
It was standing room only for Bill McCurry’s March 10, noon presentation at PMA’s Complete Picture Inspiration Center. And it wasn’t because they were...
What Would Jennifer Do? Retail Strategies from PMA ’07
Gen X women, once known for their jaded world views and slacker boyfriends, are now the most sought-after demographic in digital imaging retail. These...
Women in Imaging Roundtable Forum at PMA
Among the many interesting and informative sessions/forums at PMA 2007 is the show’s new Women in Imaging Roundtable Forum. This first ever forum, where...
The CE Shopping Habits of Generation Y: Women’s Edition
Vertis Communications recently revealed the results of their “Customer Focus Tech Savvy” study, which indicates that Generation Y women (born between 1977 and 1994)...
Digi Book an Award Finalist
We are delighted to report that a book on digital imaging penned by our own Laura Oles is up for one of USABookNews.com’s “Best...
