San Mateo, CA—The GoPro 5th Million Dollar Challenge saw recorded breaking numbers this year. GoPro released its Million Dollar Challenge 100% user-generated highlight reel. Moreover, this year, it features video captured exclusively on its newest flagship Hero11 Black and Hero11 Black Mini action cameras.
Ultimately, 55 creators representing 21 countries made the cut. They each received $18,181.81 for their submissions—an equal cut of a million dollars.
GoPro 5th Million Dollar Challenge Reel
The three-minute, Hero11-customer-stoke video celebrates the joy that comes from capturing and sharing unique experiences with a GoPro. In addition, the 2023 Million Dollar Challenge generated a record 42,446 total video clip submissions. This represents a 66% increase in submissions year over year.
“The Hero11 Black and Mini Million Dollar Challenge video celebrates the creativity of our inspired customers,” said Nicholas Woodman, GoPro founder and CEO. “Congratulations to this year’s creators. Your videos inspire millions of people around the world to pursue their own interests and passions.”
Furthermore, GoPro has awarded five million dollars to Million Dollar Challenge award recipients over the past five years. The company issues a simple call to action: Use the latest flagship camera to capture something inspiring. Then submit your raw video clip to GoPro Awards via the GoPro Quik app or GoPro.com/awards.
The Hero11 Black + Mini contest window ran for just under 10 weeks, from January 26 through April 2, 2023.
What’s more, award recipients learned if they made the cut by watching the video’s global premiere on April 26 at 6 a.m. PT/9AM ET. If their video clip was featured, they knew they’d earned their place in GoPro history and $18,181.81 of the one-million-dollar prize.
For a complete list of GoPro Million Dollar Challenge award recipients, visit GoPro’s blog, the Current.
Founded in 2002 by Nicholas Woodman, GoPro’s mission is to help the world capture and share itself in immersive ways. Woodman was a photo and video enthusiast in search of a better way to film himself and his friends surfing. Since then, GoPro has grown into an innovative global brand known for its versatile products.
