Melville, NY—A preeminent global visual content creator and marketplace, Getty Images inked a new multiyear partnership with Canon USA. Moreover, the agreement makes Canon a preferred digital imaging equipment supplier for Getty Images.
“As the world’s foremost visual experts, there is no shortage of digital imaging companies that Getty Images could have partnered with,” said Tatsuro “Tony” Kano, executive vice president & general manager of Canon U.S.A., Inc.
“The breadth of Canon cameras and lenses, as well as our distinguished service and support, can help Getty Images connect people with high quality, impactful visual content.”
Getty Images and Canon
Getty Images’ mission is “to move the world.” It’s a mission that aligns with Canon’s corporate philosophy of Kyosei—all people, regardless of race, religion or culture, harmoniously living and working together into the future. Consequently, the two companies have synergistically created a partnership to support visual content storytelling worldwide. 
“Canon is synonymous with the innovation and evolution that digital image storytelling has experienced over the years making them an ideal partner,” said Ken Mainardis, senior vice president, Content, Getty Images.
“Getty Images has a longstanding reputation of being a solutions-focused company by leveraging the most cutting-edge technologies. Partnering with Canon benefits us to continue that approach by providing our photographers and videographers the right tools to create impactful visual stories.”
Getty Images will use a variety of Canon EOS system cameras, including the EOS R3 EOS R5 cameras, as well as a wide range of RF lenses for both still and video capture.
What’s more, the companies will collaborate on testing and implementation of new technologies that can help optimize workflow and address the needs of Getty Images photographers and content creators in the future.
Getty Images
Getty Images offers a range of content solutions to meet the needs of customers, no matter their size. Through its Getty Images, iStock and Unsplash brands, websites and APIs, the company serves customers in almost every country in the world. It is a place people turn to discover, purchase as well as share powerful visual content from the world’s best photographers and videographers.
The company works with more than 516,000 contributors and 310 content partners to deliver comprehensive content. Each year Getty Images covers more than 160,000 news, sports and entertainment events. It also maintains one of the largest privately owned photographic archives in the world, with millions of images dating back to the beginning of photography.
