Imaging Alliance Names President for 2018–2019 Term

Imaging Alliance Names President for 2018–2019 Term

New Executive Board Also Selected for Trade Association


Woodbury, NY—The Imaging Alliance announced that Adam Mirabella has been named the president of the imaging industry’s leading trade association for 2018–2019. Mirabella succeeds Jim Malcolm, whose two-year term has ended.

Adam Mirabella

Mirabella has held a number of senior positions at Manfrotto Distribution in the United States, Canada and South America. He has a long background in building and leading teams in digital and physical distribution, dealing with partners like Adorama, Amazon, Apple, B&H, Best Buy and photo specialty retailers.

In addition, his experience and leadership with will help him drive the aggressive programs now being executed by the Imaging Alliance. is a leading trade association in the music industry. Moreover, Mirabella’s term became effective December 1, 2017.

Imaging Alliance Executive Board for 2018

The trade organization also named their executive board for 2018. The new executive vice presidents are Rob Altman of Canon USA; Rick Booth of Sigma Corporation of America; Jirair Christianian of Mike’s Camera; Scott Luksh of Madavor Media; Meredith Reinker of Roberts Camera; and also Julien Sauvagnargues of Olympus America.

“Our new team is charged with actively promoting the economic growth and sustainable development of both current and future imaging applications,” said Jerry Grossman, executive director of the Imaging Alliance.

“Together they will lead the alliance in creating a sense of community among its members. They will do so through philanthropic endeavors in support of products and services that lead to innovation in capturing, printing, sharing, experiencing, enhancing, storing and distributing visual communication. We’re excited to have Adam leading the Imaging Alliance into the future.”