New York, NY—A global visual content creator and marketplace, Getty Images was again named the Official Photographer for IMG’s 2024 Spring/Summer NYFW (New York Fashion Week): The Shows.
“Each year, New York Fashion Week continues to be a premier event. It provides leading designers from around the world with a global platform to showcase their collections and trends for the upcoming season,” said Kirstin Benson, Getty Images vice president of Global Entertainment. “We are thrilled to partner with IMG once again to deliver unrivalled, compelling and differentiated content—from all runway shows, fashion and behind-the-scenes moments—that our global customer base won’t find anywhere else.” 
As the official photographer of the event, Getty Images’ award‑winning entertainment photographers are tasked with delivering high-quality imagery throughout New York Fashion Week. The event is held September 8–13 in New York City. Moreover, all those images will be distributed exclusively through gettyimages.com. This includes covering all Spring Studios; the official hub of NYFW: The Shows; runway shows and presentations; as well as NYFW: The Talks and all IMG FOCUS produced shows. They include IMG Fashion Alliance designers.
Furthermore, for more than 25 years, Getty Images’ team of content creators have created award‑winning imagery and video. This has included a diverse set of experiences and perspectives throughout the content creation process. In addition to the partnership with IMG, Getty Images content creators are also at every major entertainment event globally. These events span from awards ceremonies to fashion weeks and film festivals. Thus, the organization covers almost 70,000 entertainment events a year, partnering with major brands on creative content strategy.
