The major stats the survey uncovered: Nearly two-thirds of millennials had a holiday shopping budget on average of $352. Mom is the number one person millennials shopped for. Their siblings and dad are second and third.
The majority, 77%, said they planned to shop on at least one of the big consumption days. These include Black Friday or Cyber Monday.
According to YPulse: “Millennials plan on spending more than $27 billion on themselves and others during Black Friday, and more than $22 billion on themselves and others on Cyber Monday,” with tech figuring into the mix. ypulse.com