Valhalla, NY—At the 2022 NAB Show, Fujifilm Optical Devices will showcase the latest Fujinon cinema lens technology that facilitates virtual production and augmented reality capabilities. It will do so in partnership with Mo-Sys and APG Displays.
“We look forward to not only connecting with our industry colleagues in person at the NAB 2022 but also exhibiting our world-class lens range with this critical group of industry experts,” said Stosh Durbacz, national sales manager, Fujifilm North America Corporation, Optical Devices Division. 
“We are also excited to bring attendees into the world of virtual production and augmented reality on-site by displaying and demonstrating products designed to improve production workflows.”
Fujinon Cinema Lens Demo
Fujifilm’s virtual production and augmented reality demos will display in partnership with Mo-Sys as well as APG Displays. Mo-Sys is a creator and manufacturer of camera robotics and virtual production technologies. APG is a provider of LED videowall technology.
Moreover, using Fujinon broadcast and cinema lenses with Mo-Sys StarTracker camera tracking technology and a 1.5mm-pixel pitch LED wall from APG, Fujifilm will showcase an end-to-end LED production workflow. It will also highlight the benefits of designing a solution specifically for cinematic and broadcast virtual production.
Fujinon Product Debuts at NAB 2022
In addition, several Fujinon lenses will debut at the NAB Show. Leading the pack is the UA107x8.4AF (autofocus) lens with enhanced subject-tracking performance. It will operate on a Mo-Sys U50 remote head. 
Furthermore, large-format Premista cinema lenses will debut. They feature the new Chrosziel drive unit as well as Zeiss eXtended Data. The latter is a unique technology that can streamline and increase the accuracy of the lens data.
Other products on display will include portable broadcast zoom lenses with S10 digital drive units to support remote and robotic shooting; the UA125x8 4K-compatible broadcast lens with a 125x zoom ratio; and the UA46x9.5 portable 4K broadcast lens with a Super 35 Musashi expander. This combo delivers a 24–1100mm range at a relatively light 12 pounds.
