Life Clips Names Senior VP of Sales

Life Clips Names Senior VP of Sales


Charlotte, NC—As it was preparing to complete its acquisition of Batteryfly Energy and its mobeego battery line, Life Clips appointed William Singer as senior vice president of Sales.

Singer, who reports to Bob Gruder, Life Clips’ CEO, will be responsible for the day-to-day operations for all aspects of direct and indirect sales, as well as building Life Clips’ channel sales.

“William is a proven leader and industry veteran who will help us scale and play a key role in executing on our growth strategy,” said Gruder. “As we begin release of our products, we believe that a seasoned veteran like William will allow us to quickly enter into large retail channels and establish the Life Clips brand as a household name.”
Life-Clips-LogoSinger brings 25 years of leadership experience in the technology sector. He has launched and exited several entrepreneurial ventures, his first at age 19. He has also worked as an introducing broker to a large global money manager, where he participated in various successful opportunities. Since 2010 he has developed multiple strategic relationships with big-box chains, where he successfully implemented several product launches that resulted in millions of dollars of revenue. Singer brings sales and management experience in all aspects of business, including the Internet, Internet marketing, sales and analytics.

“As a consumer electronics merchandising veteran I recognize the worldwide potential of the explosive consumer product marketplace,” said Singer. “I’ve sold millions of dollars of product and believe I can surpass my previous sales records. I’m honored to be joining forces with Robert Gruder, a seasoned CEO, and bring a creative approach to the sales front.”

Life Clips, a manufacturer of consumer action cameras to capture “life events,” recently transitioned to a publicly traded company. The company focuses on alternative ways to capture, manage, share and enjoy situational life experiences.